Amazon & Kickstarter
Amazon now features a category, specifically dedicated to completed and successful Kickstarter–funded products.
Kickstarter Collection hosts all products that were funded and released through Kickstarter — a crowdfunding platform. Thus, users may purchase innovative products right through Amazon, avoiding risks of losing money following the crowdfunding approach. Startups, on the other hand, now have an opportunity to conduct sales on a popular platform boasting a huge audience and web–presence. Currently Amazon hosts over 300 Kickstarter–funded products in a wide range of categories: electronics, wireless accessories, home & kitchen, books, toys, etc.